I write to clarify my thinking.
Mostly about startups, systems, and the gap between how things are supposed to work and how they actually do.
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25 October 2026 · 6 minThe Short-Term Rental White Paper: the contribution I'm preparing
From the question I brought home from the summit to conversations with managers: what I want to learn from our first pilots, starting in November.
12 October 2026 · 6 minI went to the Short-Term Rental Summit to listen. I left with a question that can't wait.
In the room, the sector asked for indicators. In the corridors, managers spoke of scattered information. I came home with a question about the data.
2 October 2026 · 6 minI didn't believe in the problem. That was the problem.
54 hours, almost 30 replies in a day, and the moment I realised I was the wrong person to rule the problem out.
30 September 2026 · 13 minI Built the Product. Then I Had to Learn How to Sell It.
100 leads, five meetings in the first week and two 60-day pilots. The workflow behind 16 AI skills you can use with any AI worker.
25 September 2026 · 8 minAgent Harness: what changes when we stop prompting and start designing the agent's environment
Prompt engineering tells the model who it is. Context engineering decides what it sees. Harness engineering defines the environment, the rules and the cycle it works in. Here is the difference, and why a loop is only as good as the requirements it receives.
25 September 2026 · 8 minEU AI Act: What E-commerce Teams Need to Know
Since 2 August 2026, Article 50 of the EU AI Act applies to chatbots, synthetic content and deepfakes. For an online store, that does not mean stamping "made by AI" on everything. It means knowing which content requires disclosure, who is accountable for it, and how to protect customer trust.
9 September 2026 · 16 minEU AI Act: What Startup Founders Need to Know and Do Now
The EU AI Act already creates real obligations for startups using chatbots, synthetic content, recruitment systems or products built on third-party models. This guide explains what already applies, what was delayed, and how to prepare the company without turning compliance into bureaucracy.
9 September 2026 · 9 minBuilding fast is not enough: what Playwright teaches about validating before scaling
Playwright checks whether an application works as expected. Market validation checks whether we are solving a real problem. Here is why a solid product needs both disciplines.
• Essays